Outthinker Process

Step into the Future. Execute with Clarity.

Many companies find it challenging to design and implement strategies that drive innovation, growth and success. With fast-pacing competitive environments, many businesses get left behind with their traditional strategic approaches. The Outthinker Process® is a unique growth strategy facilitation process that collaborates with businesses to step out into the future to execute with clarity today. The strategic framework is designed for the digital, agile, purpose-driven world. The future belongs to those organizations bold enough to embrace – and shape – what comes next.

Organisations that will thrive in the future embrace solving problems that matter to the world as the best path to profit

They will be purpose- driven
See strategy as a vibrant, ongoing, company-wide conversation rather than a quarterly report
See employees as a critical source of advantage rather than a cost
Embrace open, networked structures instead of top-down hierarchy
Embrace the transformative power of digital technology
Adopt more agile approaches

Amplify Your Impact

In 2004, a team of McKinsey consultants realized that traditional strategic planning approaches constrained innovative and strategic thinking. Conventional strategy approaches were designed to encourage businesses to repeat past strategies and performance. Over the subsequent ten years, Kaihan Krippendorff after leaving McKinsey, lead hundreds of growth strategy efforts, carefully refined a proprietary process (The Outthinker Process®), and wrote four books along the way, most recently Outthink the Competition. We have now applied this process to more than 1000 companies, including hundreds of midsized firms with ambitions to significantly amplify their impact and many of the largest companies in the world, including BNY Mellon, Lockheed Martin, Johnson & Johnson, Microsoft, and TIAA-CREF.