Wearing All the Hats — The Trap Every Business Owner Falls Into

You’ve probably heard the saying, “Entrepreneurs wear many hats.”
That’s true — but it’s also the biggest reason most business owners feel overwhelmed.

One day you’re the visionary.
The next, you’re the manager, the salesperson, the bookkeeper, and the technician.

Somewhere along the way, you find yourself asking — just like the character in the film The Stepfather

“Wait a minute. Who am I here?”

That moment of confusion isn’t madness. It’s the E-Myth dilemma.

The E-Myth Reality: You Can’t Wear All the Hats

Michael Gerber’s The E-Myth Revisited explains that every business has three distinct roles:

 

  1. The Entrepreneur — creates the vision.
  2. The Manager — builds the systems.
  3. The Technician — delivers the results.

In the early stages, all three roles belong to you. But as your business grows, you must discriminate — choosing which hat fits you best and delegating the rest.

That’s how you move from exhaustion to expansion.

What the E-Myth Manager Really Does

Gerber’s follow-up, The E-Myth Manager, dives deep into why most companies fail to scale.
The problem isn’t people — it’s lack of systems.

A great manager doesn’t “manage people.”
They manage systems that enable people to manage themselves.

“People are unmanageable. Systems are not.”Michael Gerber

When you build systems aligned with your company’s vision, your team stops reacting and starts performing.
They understand the rhythm, rules, and expectations — and your culture becomes predictable, scalable, and sustainable.

The Entrepreneur, Manager, and Technician in Action

Think of your business like a relay team:

  • The Entrepreneur sets direction — the “why” and “where.”
  • The Manager builds the systems that make that direction achievable — the “how.”
  • The Technician executes with precision — the “what.”

When these three roles are clearly defined and working in harmony, your business gains momentum.
When one person tries to run all three legs, the baton gets dropped.

How to Know When It’s Time to Pass a Hat

Ask yourself:

  • Are you still involved in every decision?
  • Are you solving the same problems over and over?
  • Are you working in the business instead of on it?

If so, it’s time to step back into your primary role — the visionary leader — and build systems and managers who can carry your vision forward.

Scaling a business isn’t about doing more.
It’s about doing less, better — and building the people and processes that make that possible.

Final Thought

The secret to growth isn’t working harder — it’s working smarter through systems.

Stop wearing every hat.
Start leading the orchestra.

Want help building systems and leadership capacity so your business runs without you wearing every hat?

Contact me at tedb@strategyandexecution.com.au to schedule a free 30-minute discovery meeting.

To Scale Up your business! Take our Scaling Up/Four Decisions Needs Assessment to discover how your business measures against other Scaled Up companies. We’ll contact you.

Strategy and Execution Business Advisors and Scaling Up Coaches in Brisbane & Australia
TED BONEL, SCALING UP PRACTITIONER – STRATEGY & EXECUTION BUSINESS ADVISORS

Are you looking to scale your business and execute strategy with clarity and impact? I help CEOs and founders turn big ideas into real-world results, guiding small to mid-market companies through tailored strategic insights that drive growth.

My expertise lies in simplifying complexity – bridging high-level strategic frameworks with the practical realities of running a business. Unlike many consultants who focus solely on theory or execution, I specialise in both—translating strategy into actionable, transformative steps that deliver lasting results.

Want help building systems and leadership capacity so your business runs without you wearing every hat?
Contact me at tedb@strategyandexecution.com.au to schedule a free 30-minute discovery meeting.

 

ABOUT STRATEGY & EXECUTION

For over 20 years, Strategy & Execution has supported leaders and organisations in developing and executing winning strategies. We provide expert facilitation, executive education, and hands-on consulting to help businesses refine their strategic direction and implement it effectively.

Using proven methodologies like Scaling Up, E-Myth Mastery, Outthinker, and more, we challenge conventional thinking and equip organisations with the tools to accelerate growth. Our approach is dynamic—combining deep business experience with practical execution. We don’t just advise; we roll up our sleeves and work alongside you to make strategy happen.

If you’re preparing for a strategy development or execution challenge and are committed to creating real value, we’d love to hear from you. Learn more about our work or upcoming workshops